Twilight Comes Earlier
Twilight will open in theaters, November 21 (in place of Harry Potter and the Half Blood Prince).
Summit Entertainment’s feature film adaptation of the bestseller Twilight will open a month earlier than expected. The Catherine Hardwicke-directed vampire romance will now bow November 21, taking the slot vacated by Harry Potter and the Half-Blood Prince. Twilight will now open against the Disney CG-animated Bolt, which also moved up from its original November 26 release.
Twilight had been slated for release December 12, but yesterday’s news that Potter has been pushed to summer 2009 opened up a space for another teen-oriented fantasy.
In a statement to Variety, Summit Entertainment co-chairman and CEO Rob Friedman said, “With a giant franchise like Harry Potter in the market, we had to stay clear of it. … Their move created an opportunity to bring the movie to fans three weeks earlier, who have continued to show their enthusiasm, from Comic-Con to the giant Breaking Dawn book sales. We felt we had to take that opportunity.”
The trade says Twilight is expected to open in over 3000 theaters.